By using the Tickling Trout® service you are bound to a very strict permission policy.
This is so important, because not complying with our anti-spam rules can actually land you in legal trouble.[toggles class=”yourcustomclass”] [toggle title=”Definition of spam” class=”in”]
Spam is any e-mail you send to someone who hasn’t given you their direct permission to contact them on the topic of the e-mail.
Permission is a fuzzy word open to interpretation. The scenarios below show what does constitute permission.
The type of permission you MUST have.[/toggle] [toggle title=”They opted in via your web site”]
This could either be through a newsletter subscribe form or by ticking a check box on another form.
This check box cannot be checked by default and it must clearly explain that checking it will mean you will be contacting them by e-mail.[/toggle] [toggle title=”They completed an off-line form”]They’ve completed an offline form and indicated they wanted to be emailed.
If we do discover that you’re e-mailing people without their permission, we will terminate your account with Tickling Trout® immediately, no refund will be due.
Anti-Spam is common sense. Put yourself in your recipient’s shoes.
If they don’t recognise who you are or aren’t interested in what you’re sending, they’ll think you’re a spammer.
It’s that simple.