LinkedIn is a living and breathing online showcase of your life’s work.  It’s the place you can show off your expertise in your business field and industry.  But, get it wrong, and it can stop opportunities in their tracks.  So here are some simple tips to ensure that you mean business on LinkedIn: Customise your LinkedIn profile.…

Read More

We’ve just made our 150th Dynamic Illustration! To celebrate we want to make one FREE of charge to help promote a local charity. But, there are many great local charities out there.  We have managed to narrow down our choice to three and would now like your help to decide who we should give our Dynamic Illustration…

Read More
the difference between pop and IMAP

Every business uses email.  If you’ve ever had to set up a device or computer to receive and send emails you’ll know there are different email protocols.  But do you know the difference between them and understand the advantages and disadvantages of each? This week we’ll explain the main protocols to you in a bit…

Read More
Every time you publish a new post it’s

Last week we gave you an overview into the stages of inbound marketing.  This week we delve into the first stage; attract, in more detail. Whilst content can come in many different forms this week we wanted to share with you the powerful benefits blogging can bring to your business.  A blog is platform for…

Read More
Inbound marketing

Inbound marketing is different to traditional methods of marketing that tend to focus on pushing content like advertisements onto prospects. Instead, inbound marketing focuses on creating quality content that pulls people toward your company and product. Buyers today are more empowered as the internet provides them with instant information.  They can access detailed specs, pricing,…

Read More
Pick a CRM that's mobile

A CRM (Customer Relationship Management)  is the system or model used to manage a company’s interactions with its current or future prospects or customers. It is probably one of the most valuable systems that any small business can implement.  After all, customers are the most important part to any business – they pay bills and…

Read More
Check if your CRM is secure

Customer Relationship Management (CRM) is one of the most crucial elements of your business.  This week we bring you an overview of what CRM is in this handy infographic from Cynergy.  Next week we will look at how to choose the best CRM system for your business.

Read More
7 top tips for you to action when you start a new business

Starting a new business is exciting! It all begins with a bright idea, sometimes the idea comes from nowhere, or it may have come to you after getting frustrated with a poor service or product and knowing you can do better. It’s quite possible that your idea was born via methodical planning and years of…

Read More
Rewarding-Your-Customers

Customer loyalty schemes are an effective way to improve your customer-retention levels.  Despite this widely known fact and that the cost of bringing in new business is higher than the cost of regular engagement to retain existing clients. So many businesses are missing a trick when it comes to building customer loyalty. With the age…

Read More
Digital Marketing in the future

Over the last month, we have taken you through our digital marketing predictions of the future.  With digital marketing becoming ever more multi-dimensional our last prediction has to have a focus on analytics. The explosion of connected devices – smart phones, tablets and other digitally connected devices – has made the world more connected than ever,…

Read More