Airpoint are specialists in providing tailored applications for mobile devices. Airpoint’s government approved technology facilitates safe, secure, easy to use solutions which give the customer an unrivalled level of confidence and first class user experience.

Whilst providing solutions for a wide range of customers across industry sectors Airpoint has a particularly strong presence in the Policing and Construction industries.

In the summer of 2008 Airpoint decided to organise a national seminar to showcase its portfolio of “Mobile Policing” solutions. A recent “Policing green paper” had presented both challenges and opportunities for all forces evaluating and developing mobile application strategies.

Airpoint intended to invite strategic partners such as BlackBerry, Anite and Vodafone as they were already heavily involved with providing solutions to the UK Police force sector. The session would be the first of its kind. Suppliers coming together to work with Police forces to identify “special areas of interest” enabling forces to collaborate in order to reduce development costs and deliver superior solutions.

Andy Whyte ((Airpoint M.D.) had been introduced to Tickling Trout by two partners who had recommended their services. “After a short initial meeting I asked Tickling Trout to put a proposal together to assist us in reaching potential delegates for the planned seminar” explains Whyte. They took our ideas and prepared an email campaign in a matter of hours. “The email content reflected our corporate standards and covered all essential areas such as background to the event, agenda and on-line registration”. “Tickling Trout designed and delivered the email campaign and made follow up calls to potentially interested parties”. “We wanted a number of forces involved on the day and the on-line reporting offered by the solution meant that we could target individuals that had shown an interest but had not yet registered”.

“In summary”, explained Whyte “Tickling Trout delivered everything promised which in itself is refreshing. I would have no hesitation in recommending Tickling Trout to any business looking to deliver a strong message to a targeted audience, their follow up service is excellent and I have already identified ways to work with them again in the near future”.